The QR Code generated by Instagram has many limitations. These limitations are listed below:
- Firstly, you can't keep track of how many QR Codes have been scanned or where they've been scanned.
- Users who have scanned your Instagram QR Code cannot be retargeted.
- You can only link to your Instagram profile, not a single post or clip advertising the product or service your campaign promotes.
- There are only a few customising options available. You can't add your company's logo or change the QR Code's shape, among other things.
- Moreover, you can't download your Instagram QR Code in a format of your choice.
This is where the importance of dynamic QR Code generators lies. There are many sites providing QR Codes for Instagram with a minimal payment. These sites provide QR Codes that can be customized, tracked, integrated to google analytics and search console etc.
Why do Businesses Require Instagram QR Code?
Brand building is an important factor while promoting a business. Importantly, people need to have an emotional connection with the brand. Social media profiles such as Instagram, Facebook, Twitter etc can help marketers in this aspect. Businesses use Instagram as a promotional platform if their brand is focusing on visual material.
Importantly, it takes not only compelling material, but also the digital tools and know-how to help you grow your Instagram following and market your account both online and offline. Here, we'll walk you through the ins and outs of creating a QR Code for Instagram, as well as all the reasons why you might want to do so.
1. Increase followers with Printed QR Codes kept in Shops:
Those businesses who have a physical location can keep these QR Codes so that customers can scan them and follow your pages.
2. Track the campaign visitors and retarget them:
We can generate Instagram QR Codes for tracking campaigns and events. A dynamic QR code can provide exact data while using them for tracking. In other words, we can use this tracking information to retarget the visitors as well as to know more about our target customers.
3. Unique Marketing Tool:
Instagram QR Codes are a unique way to market your business. They help in decreasing the gap between online and offline marketing. This also reduces the marketing expenses while giving more benefits and better results. Most importantly, with our QR Code Generator, you can customize your QR Codes by including the logo, brand colours etc in it.
FAQ
1. What are the drawbacks of using QR Codes generated from Instagram?
Instagram is providing QR Codes in the app itself. But these QR Codes have some major setbacks which are listed below:
Firstly, there is no record for how many QR Codes have been scanned or where they have been scanned.
Secondly, these users who have scanned our QR Codes cannot be retargeted.
Most Importantly, QR Codes provided by Insta does not have many customizable features.
In other words, QR Codes generated by Paid QR Generator Sites are more efficient and usable rather than the readily available ones in Insta.
2. Where can a business use Instagram Nametags and QR Codes?
Instagram QR Codes as well as nametags can be used in the following situations:
- In stores for scanning by the customers so that they can follow or like our page
- On product packaging or carry bags
- On brochures, banners and flyers
- On Bill receipts etc.
- In future, can we use Instagram QR Codes instead of sharing Instagram user names?
QR Codes play a vital role in increasing the number of followers on Insta. As the technology upgrades, in the future maybe people will share Instagram QR codes for adding one person instead of using the user names now.
Concluding Thoughts
As we have seen in the article, Insta QR Codes are now an important factor in promoting businesses. In other words, they help in increasing page following, and also helps in increasing brand awareness. More importantly, they can be used in tracking the number of scans and from where they are done and also can be used in retargeting the customers. Moreover, they can be easily customized as per brand requirement, URL can be changed as per choice and also can act as a bridge between Online and Offline Marketing.